In the "Naked sales" book, sales are presented through aspects that are necessary for the development of a successful modern company. In these times of the so-called "Get it done" generation, the book questions traditional sales methods and attempts to reveal the key elements required for a company to progress. The book is written as a practical guide and therefore focuses on entirely practical performance advice that every business and salesperson needs in their everyday lives. It will take you from personal sales motivation up to the final step of selling a company. With a big dose of humour, this book will not leave you indifferent and will lead you into the world of entrepreneurial and sales action while, at the same time, increasing your knowledge to even better develop your company.