Multicultural, adjacent to London's wealthy financial district, home to artists and designers of all stripes, funky boutiques and a vibrant night-life, the East End is alive with creative possibility, and its inhabitants are stylishly individual and self-fashioned to the extreme. Photographer Anthony Webb, who travelled the world to photograph the most interesting destinations in Thames & Hudson's StyleCity series, has trawled the streets of East London, using his metropolitan savvy to present the colourful characters and inspirational personalities in a heady mix of fashionable portraits animated by aphorisms culled from the wisdom of urban life.