To find success in anything is 80% psychological and 20% technical. ReLeasing is deeply rooted in the 80%. It is a book that dives deep into the perspective required of any leasing professional that is aspiring to find success in their student housing career. ReLeasing takes the mysterious, and ever-evolving concept of apartment leasing off the island of individuality it is perceived to be on and introduces a practical, easily digestible perspective on how any community can find success in their respective market, if they simply change their mind.