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Intellectual Property Law
Andrew Gillespie's Foundations of Economics is the perfect introduction to all of the key economic principles students need to know.A combination of crystal clear explanation and unrivalled learning support makes this the most user-friendly textbook available, coaching students in their journey from having no background in economics to a rock solid foundation in the fundamental economic principles. 'Economics in context' boxes explore how economic theory applies to the real world and case studies on topical events reinforce the relevance of these key economic principles to everyday life. Particular attention is given to meeting the needs of a diverse range of students. Numerical examples clearly demonstrate the application of economic theory and are worked through step-by-step to ensure that no student is left behind, while the 'learn more' feature extends students' knowledge once they have mastered the essentials. Other features such as the 'debate' boxes and 'data analysis' panels have been carefully crafted to develop the critical thinking and data-handling skills employers are looking for.The accompanying online resources include a wealth of free-to-access materials including: Multiple choice questionsAdvanced materialAuthor blogFlashcard glossariesSolutions to questions in the bookVisual walkthroughs of the trickier concepts in the bookAdditional 'advise the government' questions to help draw together ideas on government policy and key economic issuesAdditional chapter on Business Strategy for students wanting material on broader business issues, such as PESTEL and SWOT analysisWeb linksAdopting lecturers can also register to receive access to the following resources:Dynamic PowerPoint slidesInstructor's manualTest bankGuide to the 'advise the government' questionsA uniquely practical approach to intellectual property law: unfold the problem, reveal the law, apply to life.Using this new and innovative textbook, students are given a problem scenario to unfold; as they do this they will learn to understand the key questions and issues surrounding each area of intellectual property law.As each problem is explored, clear explanations reveal the central legal concepts underpinning the relevant topic. Further illustrations and references to the problem apply the law, enabling students to see for themselves how the law interacts with everyday life and business and giving them a deep and practical understanding. Online Resources A range of additional online resources are provided online, including guidance on how to approach the questions contained in the book, regular updates on legal developments, links to useful websites, and examples of relevant documents.

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